    *, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
    :root {
      --cream: #FFF7E8;
      --ink: #3A3230;
      --green: #4CAF50;
      --orange: #FF7A45;
      --purple: #9B5DE5;
      --yellow: #FFC93C;
      --blue: #4DA6FF;
      --pink: #FF6FA5;
      --card: #FFFFFF;
    }
    html { scroll-behavior: smooth; }
    body { font-family: 'Pretendard', sans-serif; background: var(--cream); color: var(--ink); overflow-x: hidden; word-break: keep-all; overflow-wrap: break-word; }
    a { text-decoration: none; color: inherit; }
    .wrap { max-width: 880px; margin: 0 auto; padding: 0 24px; }

    .fade { opacity: 0; transform: translateY(28px); transition: opacity .7s cubic-bezier(.16,1,.3,1), transform .7s cubic-bezier(.16,1,.3,1); }
    .fade.in { opacity: 1; transform: none; }


    /* NAV */
    #nav { position: fixed; top: 0; left: 0; right: 0; height: 64px; z-index: 9999; background: #ffffff; border-bottom: 1px solid #E8E8E8; display: grid; grid-template-columns: auto 1fr auto; align-items: center; padding: 0 32px; }
    .nav-logo { display: flex; align-items: center; gap: 10px; }
    .nav-logo-text { font-family: 'Inter',sans-serif; font-size: 15px; font-weight: 800; letter-spacing: .05em; color: #111; }
    .nav-menu { display: flex; align-items: center; gap: 28px; list-style: none; justify-content: flex-start; margin-left: 40px; }
    .nav-menu a { font-family: 'Inter', sans-serif; font-size: 13px; font-weight: 700; letter-spacing: .07em; text-transform: uppercase; color: #666; transition: color .2s; line-height: 1; }
    .nav-menu a:hover { color: #111; }
    .nav-cta { display: inline-flex; align-items: center; gap: 8px; line-height: 1; background: #FF6FA5; color: #fff; font-size: 13px; font-weight: 700; padding: 10px 22px; border-radius: 100px; flex-shrink: 0; transition: opacity .2s; }
    .nav-cta:hover { opacity: .85; }
    .nav-actions { display: flex; align-items: center; gap: 10px; flex-shrink: 0; }
    .nav-dot { width: 7px; height: 7px; border-radius: 50%; background: #fff; flex-shrink: 0; }
    .nav-burger { display: none; flex-direction: column; justify-content: center; gap: 5px; background: none; border: none; cursor: pointer; padding: 6px 4px; flex-shrink: 0; }
    .nav-burger span { display: block; width: 22px; height: 2px; background: #111; border-radius: 1px; transition: transform .25s, opacity .25s; }
    .nav-burger.open span:nth-child(1) { transform: translateY(7px) rotate(45deg); }
    .nav-burger.open span:nth-child(2) { opacity: 0; transform: scaleX(0); }
    .nav-burger.open span:nth-child(3) { transform: translateY(-7px) rotate(-45deg); }
    #mobileMenu { display: none; position: fixed; top: 64px; left: 0; right: 0; bottom: 0; background: #ffffff; z-index: 9998; flex-direction: column; padding: 36px 24px; overflow-y: auto; }
    #mobileMenu.open { display: flex; }
    .mob-link { font-family: 'Inter', sans-serif; font-size: 15px; font-weight: 700; letter-spacing: .06em; text-transform: uppercase; color: #666; padding: 18px 0; border-bottom: 1px solid #eee; }
    .mob-cta-wrap { margin-top: 32px; }
    .mob-cta { display: inline-flex; align-items: center; gap: 8px; background: #FF6FA5; color: #fff; font-size: 14px; font-weight: 700; padding: 14px 28px; border-radius: 100px; }
    @media (max-width: 768px) {
      #nav { padding: 0 20px; display: flex; justify-content: space-between; }
      .nav-menu { display: none; }
      .nav-burger { display: flex; }
      .nav-cta { padding: 8px 16px; font-size: 12px; }
    }

    /* HERO */
    .hero { position: relative; padding: 128px 72px 60px; text-align: center; overflow: hidden; }
    .hero-inner { max-width: 1280px; margin: 0 auto; display: flex; justify-content: flex-start; align-items: center; gap: 24px; text-align: left; }
    .hero-left, .hero-right { min-width: 0; }
    .hero-left { flex: 0 0 auto; max-width: 600px; }
    .hero-left .hero-tag, .hero-left .hero-sub, .hero-left .hero-micro { margin-left: 0; margin-right: 0; }
    .hero-right { position: relative; display: flex; justify-content: center; align-items: center; min-height: 460px; flex: 1 1 auto; }
    @media (max-width: 900px) {
      .hero { padding-left: 24px; padding-right: 24px; }
      .hero-inner { flex-direction: column; justify-content: flex-start; text-align: center; }
      .hero-left .hero-tag, .hero-left .hero-sub, .hero-left .hero-micro { margin-left: auto; margin-right: auto; }
      .hero-right { margin-top: 32px; width: 100%; }
    }
    .hero-doodles { position: absolute; inset: 0; pointer-events: none; }
    .swoosh { position: absolute; top: 74px; left: 50%; transform: translateX(-190px); width: 380px; opacity: .9; }
    .sparkle { position: absolute; }
    .sp1 { top: 58px; left: 12%; width: 24px; }
    .sp2 { top: 70px; right: 10%; width: 18px; }
    .sp3 { bottom: 0; left: 6%; width: 16px; }
    .sp4 { bottom: -8px; right: 14%; width: 22px; }

    .brand-crumb { font-family: 'Jua', sans-serif; font-size: 13px; color: #A89E97; margin-bottom: 14px; }
    .brand-crumb b { color: var(--purple); font-weight: 400; }
    .crumb-arrow { margin: 0 4px; color: #C9BFB8; }
    .kicker { display: inline-block; font-family: 'Jua', sans-serif; font-size: 19px; color: var(--purple); background: #F1E6FF; padding: 8px 20px; border-radius: 999px; margin-bottom: 22px; animation: pop .5s ease-out; }
    .service-tag { font-size: 14px; font-weight: 700; color: #8A8078; letter-spacing: .02em; margin: -12px 0 20px; }
    .wordmark { font-family: 'Baloo 2', sans-serif; font-weight: 800; font-size: 78px; letter-spacing: -.01em; line-height: 1; margin-bottom: 28px; animation: pop .6s ease-out .05s both; }
    .wordmark span { display: inline-block; -webkit-text-stroke: 2.5px var(--ink); text-shadow: 3px 4px 0 rgba(0,0,0,.08); }
    .wordmark .w1 { color: var(--green); } .wordmark .w2 { color: var(--orange); }
    .wordmark .w3 { color: var(--purple); } .wordmark .w4 { color: var(--yellow); }
    .wordmark .w5 { color: var(--blue); } .wordmark .w6 { color: var(--pink); }
    .wordmark .w7 { color: var(--green); } .wordmark .w8 { color: var(--orange); }
    .wordmark-lab { font-size: .28em; font-weight: 700; color: var(--ink); -webkit-text-stroke: 0; text-shadow: none; background: var(--yellow); padding: 6px 16px; border-radius: 12px; vertical-align: middle; margin-left: 10px; }

    .hero-tag { font-family: 'Jua', sans-serif; font-size: 30px; color: var(--ink); margin-bottom: 16px; line-height: 1.45; max-width: 620px; margin-left: auto; margin-right: auto; }
    .hero-tag .hl { color: var(--purple); }
    .hero-sub { font-size: 18px; color: #6B615D; line-height: 1.7; max-width: 520px; margin: 0 auto 10px; }
    .hero-micro { font-size: 13px; color: #A89E97; font-weight: 700; margin: 0 auto 28px; }

    .cta-btn { display: inline-flex; align-items: center; gap: 10px; font-family: 'Jua', sans-serif; font-size: 20px; color: #3A2A00; background: #FEE500; padding: 17px 34px; border-radius: 999px; box-shadow: 0 6px 0 #D9C400; transition: transform .12s, box-shadow .12s; }
    .cta-btn:hover { transform: translateY(3px); box-shadow: 0 3px 0 #D9C400; }
    .cta-btn:active { transform: translateY(6px); box-shadow: none; }
    .cta-sub-link { display: inline-block; font-size: 15px; font-weight: 700; color: #8A8078; margin-left: 14px; text-decoration: underline; }

    @media (min-width: 1400px) {
      .wordmark { font-size: 92px; }
      .hero-tag { font-size: 35px; max-width: 700px; }
      .hero-sub { font-size: 19px; max-width: 580px; }
      .phone-mock { width: 460px; }
      .card-stack .stack-card { width: 190px; }
      .hero-right { min-height: 620px; }
    }

    @keyframes pop { from { opacity: 0; transform: scale(.85) translateY(14px); } to { opacity: 1; transform: scale(1) translateY(0); } }
    @keyframes bounce { 0%,100% { transform: translateY(0); } 50% { transform: translateY(-9px); } }

    /* SECTION SHELL */
    .section { padding: 56px 24px; }
    .section-title { font-family: 'Jua', sans-serif; font-size: 32px; text-align: center; margin-bottom: 40px; line-height: 1.4; }
    .section-kicker { font-family: 'Jua', sans-serif; font-size: 15px; color: var(--purple); text-align: center; margin-bottom: 12px; }
    .section-more { text-align: center; margin-top: 28px; }
    .hl-purple { color: var(--purple); } .hl-orange { color: var(--orange); } .hl-green { color: var(--green); }

    /* PAGE HEAD (서브페이지 공통) */
    .page-head { padding: 140px 24px 20px; text-align: center; }
    @media (max-width: 640px) { .page-head { padding: 112px 24px 12px; } }

    /* WHY KIDSFEED LAB */
    .why-lede { font-family: 'Jua', sans-serif; font-size: 17px; color: var(--ink); text-align: center; max-width: 520px; margin: 0 auto 32px; line-height: 1.6; }
    .trust-note { text-align: center; font-size: 13px; color: #A89E97; margin-top: 26px; }

    /* HOME용 축약 플로우 */
    .flow-grid.compact .flow-step { padding: 18px 22px; }

    /* BENEFIT */
    .benefit-grid { display: grid; grid-template-columns: repeat(2, 1fr); gap: 18px; }
    @media (max-width: 640px) { .benefit-grid { grid-template-columns: 1fr; } }
    .benefit-card { background: var(--card); border-radius: 24px; padding: 30px 26px; display: flex; flex-direction: column; gap: 10px; }
    .benefit-emoji { font-size: 36px; margin-bottom: 4px; }
    .benefit-title { font-size: 16px; font-weight: 800; line-height: 1.4; }
    .benefit-desc { font-size: 13.5px; color: #7A716B; line-height: 1.6; }

    /* HOW IT WORKS */
    .flow-grid { display: flex; flex-direction: column; gap: 0; max-width: 560px; margin: 0 auto; }
    .flow-step { display: flex; align-items: center; gap: 22px; background: var(--card); border-radius: 24px; padding: 24px 26px; }
    .flow-step + .flow-arrow { margin: 6px 0; text-align: center; font-size: 26px; color: var(--purple); }
    .flow-num { font-family: 'Baloo 2', sans-serif; font-weight: 800; font-size: 26px; color: #fff; width: 52px; height: 52px; border-radius: 50%; display: flex; align-items: center; justify-content: center; flex-shrink: 0; }
    .flow-step:nth-of-type(1) .flow-num { background: var(--green); }
    .flow-step:nth-of-type(3) .flow-num { background: var(--orange); }
    .flow-step:nth-of-type(5) .flow-num { background: var(--purple); }
    .flow-title { font-family: 'Jua', sans-serif; font-size: 18px; margin-bottom: 4px; }
    .flow-desc { font-size: 14px; color: #6B615D; line-height: 1.55; }

    /* CONTENT EXAMPLE */
    .ig-mock { max-width: 320px; margin: 0 auto 36px; background: var(--card); border-radius: 22px; overflow: hidden; }
    .ig-mock-head { display: flex; align-items: center; gap: 10px; padding: 14px 16px; border-bottom: 2px solid var(--cream); }
    .ig-mock-avatar { width: 28px; height: 28px; border-radius: 50%; background: linear-gradient(135deg, var(--green), var(--purple)); }
    .ig-mock-name { font-family: 'Jua', sans-serif; font-size: 13px; }
    .ig-grid { display: grid; grid-template-columns: repeat(3,1fr); gap: 2px; background: var(--cream); }
    .ig-cell { aspect-ratio: 1; display: flex; align-items: center; justify-content: center; padding: 6px; text-align: center; }
    .ig-cell:nth-child(6n+1) { background: #FFF1E0; } .ig-cell:nth-child(6n+2) { background: #F1E6FF; }
    .ig-cell:nth-child(6n+3) { background: #E5F5E6; } .ig-cell:nth-child(6n+4) { background: #FFE9F0; }
    .ig-cell:nth-child(6n+5) { background: #E6F2FF; } .ig-cell:nth-child(6n+6) { background: #FFFAE0; }
    .ig-cell span { font-family: 'Jua', sans-serif; font-size: 11px; color: #6B615D; line-height: 1.3; }

    /* PHOTO PLACEHOLDER (사진 준비 중) */
    .photo-placeholder { display: flex; flex-direction: column; align-items: center; justify-content: center; gap: 6px; background: repeating-linear-gradient(135deg, #F1EBE0, #F1EBE0 10px, #EAE2D4 10px, #EAE2D4 20px); color: #B5A998; }
    .photo-placeholder .pp-icon { font-size: 22px; opacity: .6; }
    .photo-placeholder .pp-text { font-family: 'Jua', sans-serif; font-size: 11px; }

    /* HERO PHONE MOCK */
    .phone-mock { position: relative; z-index: 2; width: 340px; background: #fff; border-radius: 30px; box-shadow: 0 24px 50px rgba(58,50,48,.16); overflow: hidden; border: 6px solid #fff; }
    .phone-mock-head { display: flex; align-items: center; gap: 8px; padding: 10px 12px; }
    .phone-mock-avatar { width: 24px; height: 24px; border-radius: 50%; background: linear-gradient(135deg, var(--green), var(--purple)); flex-shrink: 0; }
    .phone-mock-name { font-family: 'Jua', sans-serif; font-size: 11px; }
    .phone-mock-photo { width: 100%; aspect-ratio: 1; }
    .phone-mock-actions { display: flex; gap: 10px; padding: 10px 12px 4px; font-size: 15px; color: var(--ink); }
    .phone-mock-likes { padding: 0 12px; font-size: 10.5px; font-weight: 800; }
    .phone-mock-caption { padding: 4px 12px 14px; font-size: 10.5px; line-height: 1.5; color: #6B615D; }
    .phone-mock-caption b { color: var(--ink); }

    /* HERO CARD STACK */
    .card-stack { position: absolute; right: -6px; bottom: 12px; z-index: 3; }
    .stack-card { position: absolute; width: 130px; aspect-ratio: 4/5; border-radius: 16px; box-shadow: 0 12px 26px rgba(58,50,48,.18); overflow: hidden; border: 4px solid #fff; display: flex; flex-direction: column; }
    .stack-card .sc-photo { flex: 1; }
    .stack-card .sc-label { font-family: 'Jua', sans-serif; font-size: 10px; padding: 6px 8px; background: #fff; }
    .stack-card.sc1 { transform: rotate(-9deg); right: 92px; bottom: -8px; }
    .stack-card.sc2 { transform: rotate(6deg); right: 0; bottom: 18px; }
    @media (max-width: 900px) {
      .hero-right { flex-direction: column; }
      .phone-mock { margin: 0 auto; flex-shrink: 0; }
      .card-stack { position: static; margin-top: 26px; display: flex; justify-content: center; gap: 16px; }
      .stack-card { position: static; transform: none !important; }
    }

    /* WORK EXAMPLES GALLERY */
    .example-gallery { display: grid; grid-template-columns: repeat(3, 1fr); gap: 16px; }
    .example-card { display: block; width: 100%; border: none; padding: 0; font-family: inherit; text-align: left; cursor: pointer; border-radius: 20px; overflow: hidden; background: var(--card); box-shadow: 0 6px 18px rgba(58,50,48,.06); transition: transform .15s; }
    .example-card:hover { transform: translateY(-3px); }
    .example-card .ex-photo { aspect-ratio: 4/5; }
    .example-card .ex-label { font-family: 'Jua', sans-serif; font-size: 13px; padding: 12px 14px; color: var(--ink); }
    .example-card .ex-sub { font-size: 11.5px; color: #8A8078; padding: 0 14px 14px; margin-top: -8px; }
    @media (max-width: 760px) { .example-gallery { grid-template-columns: 1fr 1fr; } }
    @media (max-width: 460px) { .example-gallery { grid-template-columns: 1fr; } }
    .content-tags { display: flex; flex-wrap: wrap; gap: 8px; justify-content: center; max-width: 640px; margin: 40px auto 0; }

    /* SERVICE GRID */
    .service-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 18px; }
    .service-item { background: var(--card); border-radius: 24px; padding: 30px 24px; text-align: center; }
    .service-emoji { font-size: 32px; display: inline-block; margin-bottom: 10px; }
    .service-title { font-family: 'Jua', sans-serif; font-size: 16px; margin-bottom: 6px; }
    .service-desc { font-size: 13.5px; color: #7A716B; line-height: 1.6; }
    @media (max-width: 640px) { .service-grid { grid-template-columns: 1fr; } }

    /* LIGHTBOX */
    .lightbox { display: none; position: fixed; inset: 0; z-index: 10000; background: rgba(58,50,48,.82); align-items: center; justify-content: center; padding: 24px; }
    .lightbox.open { display: flex; }
    .lightbox-body { max-width: 420px; width: 100%; }
    .lightbox-body .ex-photo { aspect-ratio: 4/5; border-radius: 20px; }
    .lightbox-caption { font-family: 'Jua', sans-serif; font-size: 15px; color: #fff; text-align: center; margin-top: 16px; }
    .lightbox-close { position: absolute; top: 20px; right: 20px; width: 40px; height: 40px; border-radius: 50%; background: rgba(255,255,255,.15); color: #fff; border: none; font-size: 16px; cursor: pointer; }
    .content-tag { font-size: 13px; font-weight: 700; color: var(--purple); background: var(--card); padding: 8px 16px; border-radius: 100px; }

    .about-intro { font-size: 17px; color: #6B615D; line-height: 1.85; text-align: center; max-width: 560px; margin: 0 auto 48px; }

    /* FOUNDER */
    .founder-card { background: var(--card); border-radius: 32px; padding: 52px 44px; max-width: 680px; margin: 0 auto; text-align: center; }
    .founder-avatar { width: 72px; height: 72px; border-radius: 50%; margin: 0 auto 24px; background: linear-gradient(135deg, var(--pink), var(--yellow)); display: flex; align-items: center; justify-content: center; font-size: 30px; }
    .founder-quote { font-family: 'Jua', sans-serif; font-size: 26px; line-height: 1.5; margin-bottom: 10px; }
    .founder-sub-quote { font-size: 16px; font-weight: 700; color: var(--purple); margin-bottom: 28px; }
    .founder-badges { display: flex; justify-content: center; gap: 10px; flex-wrap: wrap; margin-bottom: 30px; }
    .founder-badge { background: var(--cream); border-radius: 14px; padding: 12px 16px; text-align: left; flex: 1; min-width: 150px; max-width: 190px; }
    .founder-badge-label { font-family: 'Jua', sans-serif; font-size: 11px; color: var(--orange); margin-bottom: 4px; }
    .founder-badge-val { font-size: 12.5px; font-weight: 700; color: var(--ink); line-height: 1.4; }
    .founder-body { text-align: left; font-size: 15px; color: #5A5148; line-height: 1.85; }
    .founder-body p + p { margin-top: 16px; }
    .founder-pull { font-family: 'Jua', sans-serif; font-size: 20px; color: var(--ink); text-align: center; line-height: 1.6; margin: 30px 0; }
    .founder-pull span { display: block; }

    /* PRICING */
    .price-card { max-width: 440px; margin: 0 auto; background: var(--card); border-radius: 32px; padding: 44px 36px; text-align: center; border: 4px dashed var(--yellow); position: relative; }
    .launch-badge { display: inline-flex; align-items: center; gap: 6px; font-family: 'Jua', sans-serif; font-size: 14px; color: #B5560E; background: #FFE9DA; padding: 8px 18px; border-radius: 999px; margin-bottom: 22px; }
    .price-plan { font-family: 'Jua', sans-serif; font-size: 17px; color: var(--purple); margin-bottom: 16px; }
    .price-old { font-family: 'Baloo 2', sans-serif; font-size: 17px; color: #B9AFA8; text-decoration: line-through; margin-bottom: 4px; }
    .price-num { font-family: 'Baloo 2', sans-serif; font-weight: 800; font-size: 58px; color: var(--ink); line-height: 1; }
    .price-num span { font-size: 22px; font-weight: 700; }
    .price-freq { font-family: 'Jua', sans-serif; font-size: 18px; color: var(--orange); margin: 14px 0 24px; }
    .price-list { text-align: left; display: flex; flex-direction: column; gap: 12px; margin-bottom: 30px; }
    .price-item { display: flex; align-items: center; gap: 10px; font-size: 14.5px; color: #4A423F; }
    .price-item .check { color: var(--green); font-weight: 900; }
    /* 향후 PLUS(129,000원)/BRAND(199,000원) 티어는 .price-card를 나란히 추가하면 됨 */

    /* FAQ */
    .faq-list { max-width: 620px; margin: 0 auto; display: flex; flex-direction: column; gap: 10px; }
    .faq-item { background: var(--card); border-radius: 18px; overflow: hidden; }
    .faq-item summary { list-style: none; cursor: pointer; padding: 18px 22px; font-family: 'Jua', sans-serif; font-size: 15px; display: flex; justify-content: space-between; align-items: center; gap: 12px; }
    .faq-item summary::-webkit-details-marker { display: none; }
    .faq-item summary::after { content: '+'; font-family: 'Baloo 2', sans-serif; font-size: 20px; color: var(--orange); transition: transform .2s; flex-shrink: 0; }
    .faq-item[open] summary::after { transform: rotate(45deg); }
    .faq-a { padding: 0 22px 18px; font-size: 13.5px; color: #6B615D; line-height: 1.7; }

    /* FINAL CTA */
    .final-cta { text-align: center; padding: 64px 24px 40px; }
    .final-cta .section-title { margin-bottom: 16px; }
    .cta-desc { font-size: 16px; color: #6B615D; line-height: 1.7; margin-bottom: 26px; }

    /* MOBILE STICKY CTA */
    #sticky-cta { display: none; position: fixed; bottom: 0; left: 0; right: 0; z-index: 9997; background: var(--card); padding: 12px 18px; align-items: center; justify-content: space-between; gap: 12px; border-top: 3px solid var(--yellow); }
    .sticky-info { font-family: 'Jua', sans-serif; font-size: 13px; color: var(--ink); }
    .sticky-info b { color: var(--orange); }
    .sticky-btn { font-family: 'Jua', sans-serif; background: #FEE500; color: #3A2A00; font-size: 14px; padding: 10px 18px; border-radius: 100px; white-space: nowrap; }

    /* FOOTER */
    footer { text-align: center; padding: 40px 24px 60px; }
    .footer-credit { font-size: 14px; color: #8A8078; }
    .footer-credit a { color: #8A8078; text-decoration: underline; }

    @media (max-width: 640px) {
      .wordmark { font-size: 48px; }
      .hero-tag { font-size: 24px; }
      .benefit-grid { grid-template-columns: 1fr; }
      .price-num { font-size: 44px; }
      .swoosh { display: none; }
      #sticky-cta { display: flex; }
      .final-cta { padding-bottom: calc(40px + 64px); }
      .phone-mock { width: 260px; }
      .card-stack .stack-card { width: 96px; }
    }
